Get Media Audiences: Effects, Users, Institutions, and Power PDF

By John L. Sullivan

regardless of the frequent use of the time period "audience" in our pop culture, the which means of "audience" is advanced, and it has passed through major old shifts over the years. Media Audiences explores the concept that of media audiences from 4 large views, as "victims" of mass media, as industry structures and commodities, as clients of media, and as manufacturers and subcultures of mass media.

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Media Audiences: Effects, Users, Institutions, and Power by John L. Sullivan


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